Showroom Edelweiss 2013


Yet another event, but this time in Geneva! The Showroom Edelweiss starts on Friday October 11th and is open to the public. For the event, the Tiffany Hotel will be transformed to showcase about 40 Swiss labels of both established and new designers. Designers get rooms to present their new collections. Last year, I had a good time walking around to discover new designers but also get in touch again with the ones I already knew.
As a novelty for this year, the Edelweiss magazine invited a few Swiss bloggers to broader the audience. We were asked to do photo shoots with the designers’ pieces. It was a steep learning curve for Natasha and I to work in a studio and we struggled to take good pictures. Nonetheless, I still want to share with you a few of the outfits I chose.